KEN WRIGHT |
While my mother did her weekly grocery shopping at the Loblaws store just below my dad's shop and attended to other matters, I was left to put in time looking at magazines, sorting out brushes, combs, clips, curlers and sweeping up hair from the floor around four hair-dressing stations. My day was broken up with a highlight visit to the Blue Bird Restaurant for lunch where I developed an addiction for liver and bacon.
With an average of a half dozen customers at any given time on a busy Saturday, the beauty shop was a beehive of activity as four attendants, in addition to my dad, hustled from chair to chair and hairdryer to hairdryer. The hum of constant chitchat and the smell of hairdressing chemicals linger with me to this day.
It'll only be another 50 minutes girls! |
The "permanent" was big business in the late 30's and early 40's and its importance can be gauged if one considers that the majority of middle-class women, at a rough estimate, had their hair set once a week and permed perhaps once every three months as new hair replaced the waved hair. Meanwhile, hairdressers sought to improve the process and reduce the work involved; this meant savings at the lower end of the market and yet more women getting their hair permed. This was also stimulated by pictures of the rich and famous, particularly film stars, who all had their hair permed.
It was kind of a glamorous era, no question.
I seemed to pick up a lot about the business through the process of osmosis during those formative years. But heaven help me if I ever entertained thoughts of going into the field myself...Both my parents would have killed me! LOL
A finger wave was a method of setting hair into waves (curls) that was popular in the 1920s and 1930s and again in the late 1990s in North America and Europe. Silver screen actresses such as Bette Davis and Anita Page are credited with the original popularity of finger waves. In their return in the 1990s, the style was popularized by pop stars like Madonna, and Hip Hop stars of the time, such as Missy Elliott. The popularity of finger waves in the 1990s was aided by a movement toward shorter, more natural hair in the African-American community.
A complimentary cardboard fan given to all Wrights Beauty Salon customers having to sit under the heat of hairdryers. |
The process involved pinching the hair between the fingers and combing the hair in alternating directions to make an "S" shape wave. A waving lotion was applied to the hair to help it retain its shape. The lotion was traditionally made using karaya gum, but more modern styles often use liquid styling gels or hairspray. Over the years, the use of clips (and later tape) also became popular to hold the heavy damp waves until the gel dried.
The Chatham business was severely impacted toward the end of WW2 with the introduction of the Toni Home Permanent that offered women an inexpensive alternative to the cost of professional hairdressing. For Ken, the writing was soon on the wall and he sold the business to private interests in 1945.
He then resumed cutting men's hair back in Dresden by joining an old friend by the name of Jim Ford who also operated a billiard hall in conjunction with his establishment (combined barbershops and pool rooms were not uncommon in those days).
Still, it was not unusual to see a woman, draped with a towel in my dad's barber chair while having a trademark neck trim, or several town "toughs" sitting with curlers in their hair and unperturbed by curious onlookers, courtesy of a finger wave that had suddenly become popular with fashion-conscious young males -- perhaps due to Ken Wright's persuasion. Uni-sex hairstyling in the early stages, you say?
Ken had to give up barbering in 1951 as a result of a heart condition. He died a year later in his 53rd year.
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